A Mascot Maker's Musings:


Biz, Blessings & a Martini

AvantGarb has been a growing, productive business for a really long time. I started AvantGarb in my Berkeley, California garage when my youngest daughter was about 3 months old. From the start, AvantGarb has been profitable and the dollars have … Continue reading 


Mascot Eyes

We spend a lot of time focusing mascot eyes, so this article in the New York Times about eye contact with characters caught my eye. Here’s a quote from it: “There’s the notion that your relationship with a brand should be like … Continue reading 

JJ Jumper - NCAA Official mascot

Signature Mascots / Custom Characters

AvantGarb designs & creates Signature Mascots or custom mascots characters. They are mascots that represent a team, school, event, product —even an idea. Each of the mascots is unique. We’re a small company of artists, designers and craft people. Our raison … Continue reading 

George Mason University's Gunston

How to update a mascot

It happens. A mascot that looked great several years ago, now looks old and feels old and looks out of date. As there are trends in fashion and car design, there are mascot trends, as well. Your mascot has started to … Continue reading 

Red Mascot Shoe

Making Mascot Shoes

  Mascot shoes are gems. They are our Jimmy Choos At AvantGarb we understands the physics & engineering of a mascot shoe. We make Mascot Choos!!!      


Best Custom Mascot Companies

We are mascot making mavens. That said, we would have to be hugely self-centered, if we didn’t admit that there are other mascot companies that make wonderful mascots, as well. What follows is a list of some of the best custom mascot … Continue reading 

GMU's Gunston mascot w/ kids

Mascots & Community

Where does community spontaneously happen? Where do we bump shoulders with strangers? Where do we just get silly! When we’re in the presence of a mascot, that’s where! The photo at the top of this page is of Gunston. Gunston … Continue reading 


Mascots on TV

There were multitudes of mascots —well, there were 2 mascots and me – and I am a bit mascot-ish, and Dick Wolfsie, from WISH TV, Channel 8. We were on a live remote for the morning show from AvantGarb’s mascot … Continue reading 

NCAA logo

NCAA Mascot Rankings 2013

Oh yeah! NCAA March Madness mascot rankings – Check out # 13 the Patriot – Geo Mason U. One of AvantGarb’s http://ow.ly/4fd6y   Do you need a mascot for your school? Let’s connect.  

The Tiger - Savannah State University

Mascot Medal of Appreciation

Sometimes you have to show your mascot some love! All of the graduating cheerleaders were getting medals of appreciation on Senior Night at Savannah State University. The cheerleading coach wanted to give the Tiger a medal of appreciation, too. We got … Continue reading