When we’re in the presence of a mascot, that’s where!
The photo at the top of this page is of Gunston. Gunston is green and he promotes all things green – from recycling to designing “green” buildings. Gunston brings people together, in community around an idea —and, well, Gunston is a mascot. People gravitate to mascots.
Where mascots are, a community emerges. People gather.
Roche Diagnostics - Accu-Chek Peforma insulin meter at diabetes camp in Venezuela |
A mascot is the perfect, goofy and generous host.
While we may think a mascot is merely a marketing tool, really, a mascot is a hand extended in community.