A Mascot Maker's Musings:

Getting Selfie with Mascots

We all take selfies We take selfie w/ friends and selfies with family. We also take selfies with iconic places like the Statue of Liberty and the Eiffel Tower. …and we take selfies with branded, custom mascots. We take selfies … Continue reading 

A Truck Mascot with Lights!

  We made a Truck mascot named, Safety Sammy, for Trucking Moves America Forward (TMAF). It has lights that turn on & they blink! The video above is one of our “ooh & aah” studio videos. We worked closely with the … Continue reading 

The Best Mascot Company

Are we the best mascot company? We’re awfully good at what we do. We have to be. We’re not a mascot factory. We are a mascot studio. What we do is custom, custom, custom, custom. We make sure all of the … Continue reading 

JJ Jumper - NCAA Official mascot

Custom Mascots, Original Characters

    AvantGarb designs & creates custom mascots. They are mascots that represent a team, school, event, product —even an idea. Each character is an original. We’re a dynamic company of artists, designers and craft people. Our raison d’etre, our training … Continue reading 

Mascots and Diversity

A moose wandered onto Amherst’s grounds a few years ago and started a mascot movement. One might call it a revolution. Here’s the story. Schools are in intense conversation about what their school mascot says about diversity on campus. While reading Sunday’s New York … Continue reading 

The Queen of Fuzz Talks About Mascots

Jennifer Smith interview  – for Indiana’s Got Talent blog Jennifer Q Smith is the Queen of Fuzz at Avant Garb, a company that designs and builds mascots for teams, universities and corporations throughout the country. She has been making, wearing and … Continue reading 

The Mascot Studio

The Mascot Studio – Location, location, location! AvantGarb is in the coolest building in the United States Our building, The Stutz Business & Arts Center is an old, car factory. Stutz Bearcats used to be made here—in our studio, you can … Continue reading 

Mascots that make a difference

When a mascot goes everywhere, the company has much more than a mascot. They have a mascot program. Then they have a mascot strategic marketing campaign. They have a mascot that makes a difference. When you have a mascot you love, … Continue reading 

Valentines Day in Mascot Land!!!!!

Happy Valentines Day xo the Queen of Fuzz, the Mascot Mavens & the Valentine Duck! ValentineDuck ( click here – there might be a hokey video)   ©Jennifer Smith 2018