I just met with a big, big company. They have a mascot that is showing it’s age. They use the mascot a few times a year. It’s a sweet mascot. They have taken good care of their mascot. In the past, it served them well.
However, right now, they like their mascot, but they don’t love their mascot. The mascot stays in the closet.
The company raises bunches of money for the local children’s hospital. They are involved in many different ways in local and worldwide communities. Schools, backpack programs, food banks are just a tiny sampling of their charitable interests – all places where a mascot’s presence highlights the good works of the do-good organizations. The mascot acts as an inspiring example of corporate responsibility and integrity.
Our goal, at AvantGarb, is to make mascots that companies, teams and schools love. When a mascot is loved, when the group the mascot represents is proud of the mascot, they send the mascot everywhere.
©JenniferSmith/AvantGarb Inc 2017